Salesforce has launched Agentforce is a suite of artificial intelligence-powered agents designed to improve productivity and efficiency in sales, marketing, commerce and customer service.
The generative AI bots can perform tasks autonomously, reducing the need for human supervision and improving overall business output.
According to the company, Agentforce marks a major milestone in the development of artificial intelligence, evolving from human tools to more powerful tools.
AI won’t replace human workers, but will Agentforce?
“Agentforce represents the third wave of AI, moving beyond co-pilots into a new era of highly accurate, mind-bending intelligent agents that actively drive customer success,” said Marc Benioff, CEO of Salesforce.
Benioff distanced Agentforce from now-familiar artificial intelligence tools, referring to copilots and chatbots as outdated because they rely on human requests.
Salesforce’s first group of AI agents will focus on roles such as sales reps, service agents, personal shoppers, and sales coaches.
Agentforce is designed to handle many of the initial stages of an interaction, then produce a summary that a human agent can review and take further action.
Despite the apparent threat, Salesforce believes Agentforce will free up human workers to focus on more meaningful tasks.
In addition to a suite of out-of-the-box agents built on Salesforce’s Atlas Reasoning Engine, customers can also customize and deploy their own agents using a low-code builder.
General availability of Agentforce for Service and Sales is scheduled for October 25, with some Atlas Reasoning Engine components available in February 2025. Salesforce has confirmed that pricing for Agentforce will start at $2 per call.
